Thursday, March 23, 2017

Titan edge ceramic - a beautiful commercial

I am a big fan of Titan watch advertisements. Every time, they have a new model, they come up with equally beautiful and fantastic concept to promote it. Most recent entry by the Titans in the market is of model edge ceramic. One of the slimmest  watch model available. The concept ad, brought in to promote edge ceramic, is nothing, but beautiful. A quick, concise, hardly running for 36 seconds ad. But it is melodious. Making use of an Indian percussion instrument called "Jaltarang", the sound produced is just sweet to ears. Use of Jaltarang also make sense here. Because, Jaltarang instruments consist of  bowls containing water, with bowls basically made of ceramics.
The background is fantastic. Just concentrating at the instrument with rest of surrounding all dark. Even the player is just a small part of the ad, with major attention only on the instrument, which ultimately directs us to the watch.
I really enjoyed watching this advertisement and felt compelled to share it with all here. Thanks to Titan watches channel on youtube, it is available for all to watch this watch ad.


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